The introduction of internet technology has led to an abrupt change in the way we read. Although the verbose genre was the norm during the previous decades, it's becoming obsolete in favor of fast, snappy writing that can get the message across with less words but consuming less of the time of readers.
This is an important principle to be aware of when writing for an online audience. blog writing can be the norm in online article writing services, with highly successful entrepreneurs making an effort to reach their audience via the medium. However, it can easily be misunderstood with article writing, that is a different genre entirely. Some writers may confuse both, and as a consequently, your piece may not be appealing to your audience exactly how you intend it to.
It is essential to know the distinctions between articles and blogs as both can get confused. This guide will help you differentiate between the two.
SEO Keywords
Search Engine Optimization helps content be more accessible to a wider audience. It is the primary reason behind blog posts and write-ups being popular. Blogs are constructed around SEO keywords and the content is frequently altered to include the same. For instance for a blog on Manchester United Football Club, the author must include key phrases like "Red Devils," "Mourinho, Man Utd', or "Red Devils" to ensure that the blog gets more recognition online.
However it is true that putting in SEO keywords isn't a requirement for an article. Even if an article is published online it isn't putting too much emphasis placed on using SEO keywords.
Personal view
The majority of the articles, except for opinion pieces, avoid personal opinions. They are based on information, reportage and statistics. But blogs typically present things from a person's view, with less use of data and reports.
For instance an article about the latest Union Budget of India will include comparisons with previous budgets, data from statistical studies and opinions from a range of individuals. A blog about the budget may consist only of the opinions of the author as well as his thoughts on the latest budget.
Editing
Articles are generally designed for publications of a large size and are subject to a rigorous edit to ensure there aren't any grammatical errors. However blogs are typically self-published or undergo very little editing.
However, this may not remain the case for longer, with editing an essential step in the publishing process and blogs continually developing. But, the internet is the possibility of a completely free platform. at present it is not subject to the need for scrutiny and editing is an essential aspect of writing blogs.
Style and length
The biggest difference between articles and blogs is the different the style of writing and the length of the article. Blogs can vary between 300 and 1000 words, whereas articles tend to be longer. Based on the publication, the word count of articles may range from 1500 to 5000 words.
The writing style used in blogs has a casual feel to it. It's typically concise and doesn't use excessive words that are difficult to comprehend. Articles attempt to mimic literary style in a journalistic manner while blogs are designed to communicate the message in a common language and terms.
The various aspects of writing a blog or an article can help writers reach their target audience more effectively. There is an need for both, and the types of readers who they target overlap, but it's true that knowing what kind of content you can offer is essential in making sure that your writing has the impact you want to make. The trick is to ensure that your readers' expectations are fulfilled.
